About Page

Who is Parable?

Parable is a passion-driven boutique florist, blending the artistry of floral design with the natural beauty of the earth's seasons to create bespoke arrangements that tell a story.

Sharing the wonder & beauty of florals.

At Parable, we believe every flower tells a story. Join us on a journey through enchanting blooms and exquisite arrangements, where each petal unfolds the wonder and beauty of florals.

Core Values

This is what we’re all about.

Exploration

We venture beyond the traditional, constantly seeking unique flowers and innovative designs to inspire and awe.

Kindness

Rooted in every bloom is our commitment to spreading joy, and supporting our community.

Humanity

We celebrate the deep connections and shared moments that flowers foster, bridging hearts and cultivating warmth.

Eliza Bennett
Chief Florist at Parable

Eliza Bennett, the visionary behind Parable, embarked on her floral journey with a simple desire: to weave stories through the language of flowers. With a background in both botanical sciences and the arts, Eliza brings a unique blend of expertise and creativity to her work. Under her guidance, Parable has blossomed into a sanctuary for those who seek solace and inspiration in the beauty of nature. Her passion for sustainable practices and community engagement shines through in every arrangement, making Parable more than just a flower shop—it's a movement towards a more mindful and connected world.

Partnerships

We often partner with these talented creatives. 

  • Monet Goode

    Art Director

  • Emmett Marsh

    Event Coordinator

  • Eleanor Parks

    Set Designer

Want to learn more about how we do work?

Dive into the world of Parable, where every flower arrangement is a masterpiece of creativity and sustainability. Discover our process, from the selection of blooms to the final touch that makes each piece uniquely meaningful.